MLK

01.

CHALLENGE

Knowing the trends and having a good eye, we reach a new level each time.
One of the working methods of creating a logo is to surprise and puzzle the target audience to hold the consumer’s eyes on the brand sign.
This is exactly the method we used to create the MLK brand book, playing with the name and hiding it in the logo. Bright and eye-catching shades were also selected, which added freshness to the illustration.

Scope
- Corporate identity design
- Brand & Product Launch Campaigns
- Competitive analysis
- Research & Audience Segmentation
- Brand Personality (Voice)
Industry
- Employment Agency

From the start, they held my hat through the nerve-wracking rebranding process. They patiently listened to all of my thoughts, questions, and concerns.